Welcome! Join me as I build my career as an Independent Singer Songwriter in the new music business. Follow me as i share my knowledge, experience, and insights on songwriting, music production, DIY Artist Development and life as an Online Business Coach that helps people package, position, and promote their content, message and expertise online.
Recording Vocal Performances In Your Home Studio
If you haven't completed stage one - checkout Vocal Recording Pre-production first. Stage 2: Recording… [more]
Plugs, Cables, and Connections
In setting up your home studio, you learned how to assemble your equipment in regards to spacial consideration,… [more]
7 Highly Effective Promotional Strategies For Expert Brands
As a business and marketing coach for expert brand owners one thing i hear all the time is... "Ya, i've… [more]
Find the “IF ONLY” Solution For High Value Information Products
For some reason, working with experts, (my clients - authors/speakers/consultants/creative professionals)… [more]
10 Tips to Improve Your Guitar Skills
In addition to drills and scales, chord progressions, and solo’s, the following are some great exercises… [more]
Why Music is Less Valuable than Expertise and Information
Today had me thinking about two questions that i want to address with you… Is music less valuable than expertise and quality information? And is this why music cannot be sold for high prices? Unfortunately, just knowing something, or having experienced something, doesn’t mean all that much. At least in terms of creating and adding [...]
Find the “IF ONLY” Solution For High Value Information Products
For some reason, working with experts, (my clients – authors/speakers/consultants/creative professionals) identifying a clear target market and niche strategy is something people still think they don’t have to do. As if it doesn’t fully apply to THEM. I know you get sick of hearing about it, and everyone certainly does harp on the importance of [...]
7 Highly Effective Promotional Strategies For Expert Brands
As a business and marketing coach for expert brand owners one thing i hear all the time is… “Ya, i’ve heard that before, i KNOW that…” My reply is always a subtle; “ok, very good, and how did that pan out for you? what were the results?” And almost always, there is some excuse for [...]
Some Resources For Writing Band Bio’s and Press Releases
Every band needs strong, representative, clearly articulated, and properly formatted material for their press kits, critics, bloggers, journalists, fans, and other media that would be interested in learning about your band, and your music. Here’s a few informative articles on the art of crafting your artist bio, press kit materials, and press releases. [...]
Turn Your Shows Into Events
I’m currently working with an artist who’s been slowly building up his email database and working towards some goals for both building a sustainable income and marketing his upcoming CD release. Things have been progressively growing, but the main thing i’ve been really pushing him to do, and which has been challenging has been trying [...]
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